Tuesday, August 17, 2010

One in Four can Misread Traditional Pregnancy Test.

Watching some TV yesterday and this Clear Blue pregnancy test commercial came on the screen.
The TV commercial says that "one in four women can misread a traditional pregnancy test".
Should someone stupid enough to not figure out what the blue lines or "plus" and "negative" signs mean, be having a baby?
Trying to guess what would be easier than those two signs to let you know if you are pregnant, I looked on their website. The test stick says either "pregnant" or "not pregnant". That is really scary, do they think dumb people or people with limited English, they are not the same, will have any better luck if they could not figure out the universal signs for positive (+) and negative (-) ? Some marketing genius must have thought of this.



Penelope said...

I have to disagree with you - pregnancy tests can be difficult to read, especially if you are testing early.

A google image search of "faint line" will produce hundreds of photos of ambiguous pregnancy test results.

After my husband and I stood around trying to determine if we were really seeing a + sign, we bought the digital test. And yes, "Pregnant" was much clearer!

NP Odyssey said...

Really and you are in health care?